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You are beautiful just as you are. You don’t need to prove that to anyone but yourself. No matter your shape, race, age, gender, sexuality; you deserve to feel sexy and like a total goddamn babe. Our lingerie aims to aid you in loving yourself – to feel confident, happy and empowered in your body, sexuality, and who you are.

SIZE DOES NOT DICTATE SEX-APPEAL

We are a body positive lingerie label offering unique, sexy and comfortable handmade garments in styles that flatter different body types with the option of free custom fitting. So if you’re unsure what size or fit is best for you, email us at jbclingerie@gmail.com with your queries or measurements and we can knock something up especially for you, at no extra cost.

Our bralettes are all designed without padding or underwire; in the hopes of providing your most natural and comfortable lingerie experience, without substituting on sexiness.


 JUST BABES CLUB

A celebration of all the ridiculously talented, intelligent, beautiful babes out there. We get together and have a little party to honour their excellence. It’s about capturing something real.

The photographs feature people who inspire us. Babes who are killing it in their field and who represent something we think is really damn cool. The pictures are taken on 35mm film, are un-retouched and give an honest portrait representation of who they are.


BABES BEHIND JBC 

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JARRAH BENWELL – CLARKE

FOUNDER, CURATOR & DESIGNER 

I feel like i have the best job in the world! to be able to help people feel good about their bodies.

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BIANCA CORNALE

BRAND MANAGER & STYLIST

Being part of JBC feels like cultivating this community of special, beautiful people, who are celebrating who they are. Working alongside such talented babes who are doing such amazing stuff is a pretty fucking feel-good experience. We get to showcase a diverse array of staggeringly talented people. We help in building a positive, encouraging community. We aid people to understand that they are gorgeous and to appreciate their own individuality and self-expression. And it feels really damn nice.